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For security installers

Security leads in New Zealand

Before you spend anything on leads, it is worth understanding what you would actually be buying. This page covers the demand, the economics and the terms for security specifically. If you have already decided, the buy leads page on infinitysecurity.co.nz is where you sign up.

What people are actually asking for

Alarms, CCTV, access control and monitored response, across homes, retail and light industrial. Commercial interest lifted noticeably after the ram-raid coverage of 2022 and 2023.

What a lead is worth in this trade

Installed jobs are mid-ticket, and the monitoring contract behind them is recurring revenue that the installer keeps. That combination makes a security lead worth more than the install alone suggests.

The honest way to think about lead price is as a percentage of a won job, not as a cost per enquiry. A lead that costs $20 and converts one in four on a $4,000 job is cheap. The same lead is expensive if you never ring it back, which is the single biggest reason trade businesses conclude that leads do not work.

When the work comes in

Residential enquiries lift ahead of the summer holidays, when houses sit empty. Commercial work follows budget cycles rather than weather.

What we will not tell you

How many enquiries infinitysecurity.co.nz generates a month, or what they convert at. The network is new and no lead has flowed yet, so any figure here would be invented. When there are real numbers they will be on this page and on the per-city pages, and until then the terms are the whole offer.

Buying leads in your city

infinitysecurity.co.nz runs a page for each city it covers, with what drives demand in that market, which suburbs the enquiries come from, and an honest read of the local competition. Those are the pages worth reading before you commit to an area.

See the cities on infinitysecurity.co.nz

Other trades

Plenty of businesses in this network work across more than one of these. If you do tree work and hedge trimming, or painting and plastering, taking leads from two sites is normal.

Still deciding whether leads are for you?

Two pages worth reading first: exclusive versus shared leads explains why the same enquiry can be worth four times as much depending on how many people it was sold to, and buying leads versus a franchise compares the two honestly, including where a franchise is the better answer.